Type Workshop - Hierarchy

This was an experiment in ordering information so that it was typed out Four, three, two, one - but it read One, two, three, four. The first plays around with size, the second with the layout and size.



















Below is a similar example, but with more words it starts to become more difficult. I tried to experiment with layout but I don't think the hierarchy is successful on this one because many people said they read it as "All things good.." or the 'things' was missed out altogether and it read "All good come to those..." This is due to where the eye falls and, as readers, we are lazy and our eyes drop down the page, so it's hard to make the eye jump back up to 'things' once it's dropped down to 'good'.











This response below works a lot better because it's creating a simple path that our eyes can follow. The 'things' should now come after the 'good' more naturally and I think it is close enough and on level with 'good' to not miss it out completely. Size and layout clearly affect the hierarchy in the way we read the information, but so can font, upper and lower case, and weight of a letter.